Landing pages are one-page websites designed to promote your products or solicit customers to subscribe to your newsletter. They are like interactive flyers or business cards for your company or yourself.

In particular, landing pages are ideal for targeting specific customer segments. Like, we use one for promoting our tech writing newsletter and another to showcase our best articles. There is no change in who we are, but we present ourselves in a different way to different segments of the market.

The process of launching a full-fledged website is undoubtedly a lengthy and time taking process. But you can get your landing pages ready in a jiff, and within comparatively no time, you’re all set to make your market debut. 

Therefore, if you’re also looking for a tool that will readily assist you in creating your landing pages, you’re in the right place. Because today, we’re going to discuss the best landing page builder 2022 has to offer. 

LeadPages

Do you want a launch page where people can learn about your product and buy it all in one place? You can do both with Leadpages.

The landing page design lets you edit anything on the page, and then the rest of the page fades out so you can concentrate on what you’re editing. A floating panel next to each item provides a few options for quickly changing the appearance. Especially if you don’t know much about coding, it was one of our favorite editors to use.

As well as allowing you to build stunning opt-in campaigns, Leadpages integrates with Facebook ads, Google Ads, and e-commerce to capture leads and convert customers. When you use Leadpages, you can fine-tune your campaigns for maximum impact by testing multiple versions side-by-side so you can keep what works and ditch what doesn’t.

You can add videos, images, forms, and more in the left sidebar with the widgets and page options. If you own a restaurant or schedule your time through Calendly, you can embed an OpenTable booking form. A pre-styled block of content can be added from the Sections menu, such as a section about plans, a call-to-action, or an about section. This is an excellent tool for people who already know how they want their site to look but want the tools that make it easier. All these fantastic features make Leadpages the best landing page builder 2022 has for users. 

Benefits:

• More than 120 mobile-friendly templates
• Payments integrated into the page (only for Pro and Advanced plans)
• A pop-up or alert bar
• There are more than 40 standard integrations available
• Leads and traffic without limits

Negatives:

• There is no functionality for AMP
• Inability to create on a scalable basis
• Some templates are not free
• Customization and personalization are limited
• Ads don’t link to pages

ClickFunnels

You can sell any product online with Clickfunnels. Select your sales funnel, design, and add a logo if you wish. Drag-and-drop tools make it easy to modify the page and get your entire funnel up and running.

As much as it is an entire website + marketing funnel in one, it doesn’t quite qualify as landing page software. It’s a perfect solution for entrepreneurs who want to sell courses or consulting services online and want one-stop shopping for payment solutions, landing pages, and email nurturing.

ClickFunnels optimizes the entire funnel experience by segmenting landing pages.

You can easily create upsell, cross-sell, and down-sell landing pages with Clickfunnels.

There are a lot of differences between ClickFunnels and its competitors, including pre-made landing pages, marketing training, and sales-focused features. All these make it the best landing page builder 2022 has for selling online. 

Here are some of the features ClickFunnels offers that make it the best landing page builder 2022 has are:

• Funnels for membership.
• Creating webinar funnels.
• Processes for checking out
• There is much more to it.

The advantages:

• Lead generation, lead nurturing, and lead closing are all explicitly designed.
• There are several pre-built funnel systems available.
• Top-tier marketers offer free and paid training events.

The disadvantages:

• For landing pages, it offers fewer customization options than competitors.
• Most small businesses will have to pay a high monthly fee to build unlimited funnels.

Instapage

Designed for digital advertisers, Instapage maximizes ad conversions. Unlike typical landing page tools, Instapage is the world’s most advanced platform because they bundle six different products together and provide functionality for SMBs and enterprises.

So, if you’re looking for the best landing page builder 2022 has for digital marketing, then Instapage is the one for you. With 200+ templates, you can create stunning, mobile-responsive landing pages that are on-brand and on-point. And the best part is that there is no need for developers, amazing, isn’t it? Indeed the best landing page builder 2022 has in store for us.

The power of Instapage is unmatched. With this landing page builder, you can create pixel-perfect pages simply by dragging and dropping. The price is relatively high, unfortunately. Therefore, it’s geared toward large companies and agencies.

The pros are:

• Really easy to use, it literally takes 2-3 mins to create a landing page.
• The pages are reusable. 
• Heatmaps are built-in.
• The testing of two or more variants of the same thing.

The cons are:

• Really expensive, so small agencies can’t afford it.
• Restricted access for visitors.
• There is limited reporting.

Landingi

The easiest way to build landing pages without coding is by creating and optimizing landing pages with Landingi. It doesn’t require any programming skills. So, if you’re looking for the best landing page builder 2022 has to offer without complex coding, Landingi is a perfect choice.

The platform offers an end-to-end landing page solution without needing IT or coding skills. Make your own landing pages, publish them, optimize them, and run a/b tests. There has been a lot of progress made by Landingi. The product has been on the market for some time.

It’s easy to create a landing page with the drag-and-drop editor. Make your marketing more effective by choosing from over 300 high-converting templates, automating your marketing stack with built-in integrations, and bringing your marketing to the next level. 

Additionally, they will help you create PPC ads that are tailored to your target audience and personalize your landing pages.

Advantages:

• All plans include unlimited landing pages and leads
• Certificate of SSL
• Hosting on AWS
• Templates for 200+ landing pages
• Server-embedded pages

The disadvantages are:

• Google Ads sync is not two-way
• There is no functionality available for AMP landing pages
• Adding more subaccounts requires payment

Kartra

The all-in-one, online business platform for internet marketers, Kartra, allows you to create stunning, high-converting pages in minutes. All these features and ease of use make Kartra the best landing page builder 2022 has. 

With Kartra, you can run your online business without doing any work while earning effortless money around the clock. Kartra lets you automate based on recipients’ behaviors, like watching videos or opening emails. Following up with follow-up messages, assigning tags, subscribing to and unsubscribing from lists, adding to marketing sequences, and Kartra will automatically handle more.

Pros

• With so many bells and whistles, they keep adding more. 
• This one-stop shop keeps things simple for us. We wish they would add some things, but we have made past suggestions that they have implemented later, so they may as well.

Cons

• There is no live phone support available. 
• There are times when we want to pick up the phone and get an answer right away, but that’s not an option. Since it’s the weekend, we’ll have to wait to resolve our issue.

The Way Forward

The platform you choose for creating a landing page will differ depending on your primary focus. If you are wondering which landing page builder to use, there are no right or wrong answers. There are strengths and weaknesses to each platform. In order to weigh your options, determine your budget and business goals, as well as which platform matches your requirements the best. We hope this list of the best landing page builder 2022 has in store for us will help you too.